About Flip

Coffee. Rescue. Second Chances.

Born from one very good dog.

Flip Coffee was created by pet rescue advocates Rocky Kanaka and his wife Kelly as a tribute to Flip, their remarkable boxer whose own life began in a shelter.

Flip became the steady, patient guide for foster dogs coming into their home, showing frightened dogs how to trust, play and embrace life again.

Flip the boxer
Rocky, Kelly and Flip
The Dog Behind the Name

Flip knew what a second chance could do.

Flip came from a shelter sick with distemper. After getting his own second chance, he grew into the kind of dog every foster seemed to need: calm, wise, patient and completely trustworthy.

He became a mentor to the rescue dogs Rocky and Kelly welcomed into their home, helping them learn that people could be safe and that life could be good again.

That spirit is what Flip Coffee carries forward. His name is a reminder that patience, rehabilitation and one more chance can change a life.

Every cup carries Flip’s name — and the hope behind it.
Why We Exist

Coffee with a higher purpose.

Flip Coffee brings together a daily ritual people love with a mission centered on shelter dogs, rehabilitation and second chances.

01

Rescue

Keep shelter dogs visible by sharing the stories of dogs who might otherwise be overlooked.

02

Rehabilitate

Celebrate the patient, hands-on work that helps scared and shut-down dogs learn to trust again.

03

Second Chances

Keep the focus on fostering, adoption and helping more dogs find the homes they deserve.

Meet Rocky Kanaka

Pet rescue advocate and storyteller.

Rocky Kanaka is a pet rescue advocate, Emmy-nominated TV host and New York Times bestselling author. He travels to help dogs that have been forgotten, abandoned or abused, then shares their journeys with millions of viewers.

His series Sitting With Dogs follows the quiet work of earning a scared dog's trust, often simply by sitting beside them and giving them time. The stories have helped shine a light on fostering, rehabilitation and adoption.

After the success of the series, Rocky turned those experiences into a collection of real rescue stories that became a New York Times bestseller.

Rocky Kanaka with Flip
See the Mission in Action

Sitting With Dogs

Watch Rocky earn the trust of scared and overlooked shelter dogs, share their stories, and help give them a better chance at finding the right home.

Sitting With Dogs with Rocky Kanaka
Join the Mission

Good coffee. Even better purpose.

Choose your favorite roast, raise a cup to Flip, and be part of a community that believes shelter dogs deserve to be seen, understood and given another chance.